ANAAR @worldofanaar
2023-Present
Social Media Design

Anaar is an Indian direct-to-consumer (D2C) luxury footwear brand that blends traditional artistry with modern comfort and style, specializing in handcrafted bridal sneakers and other celebratory footwear for women. The brand aims to provide stylish, comfortable, and practical shoe options that complement Indian wedding attire and celebrations.
At Life & Half I create eye-catching social media posts, carousels, reels and stories that highlighted the intricate details and vibrant colors of Anaar’s footwear, ensuring that each piece resonates with their audience.

CREDITS: Charu Tripathi (Co-Founder & Managing Partner at Life & Half), Muskaan Tayal (Creative Director), Sanskriti Chaudhary (Mid-Level Graphic Designer), Sohan Cho (Video Editor), Tanisha Garg (Junior Brand Manager), Swaraa Aras (Creative Writer), Tanya Shah (Senior Creative Strategist & Writer)

DISCLAIMER: All images, assets, and content used in this portfolio are the property of their respective owners. I do not claim ownership of these materials, which are included solely to showcase my design skills, thought process, and creative approach. They are presented for non-commercial, illustrative purposes only.

STATIC & CAROUSELS

Anaar Reel Cover-10.png
Band Bajaa Anaar - Intro Static-09.png
Post 06 - Slide 01.png
Post 06 - Slide 02.png
Post 06 - Slide 03.png
Post 05 - Slide 01.png
Post 05 - Slide 02.png
Post 03 - Slide 01.png
Post 03 - Slide 3.png
Post 02 - Slide 01.png
Post 02 - Slide 02.png
Post 02 - Slide 03.png
Post 01.png
Carousel 2 - Slide 01-min.png
Indinoor x Anaar Carousel Slide 01.png
Indinoor x Anaar Carousel Slide 02.png
Indinoor x Anaar Carousel Slide 03.png
Indinoor x Anaar Carousel Slide 04.png
Indinoor x Anaar Carousel Slide 05.png
Slide 01.png
Carousel 2 - Slide 02-min.png
Slide 02.png
Slide 11.png
Slide 10.png
Slide 1.png
26 Sept Golden Girl Static.png
Slide 2.png
Anaar Mic Statics 01.png
Anaar Headliner Static-min.png
Anaar Carousel Slide 01.png
Anaar Theatre Static 02.png
Anaar Theatre Static-01.png
Anaar BTS Reel Cover.png
Theatre of Anaar Teaser Reel Cover.png
Post 6.png
Carousel Post 5 2.png
Carousel Post 5 3.png
Carousel Post 5 4.png
Carousel Post 5 5.png
Carousel Post 5 6.png
Post 4.png
Post 3 - Static.png
Carousel 01.png
Carousel 02.png
Carousel 03.png
Carousel 05.png
Pataka Reel Cover.png
Post 6 - Slide 1 2.png
Post 2 - Slide 3.png
Post 4 - Slide 1.png
Post 4 - Slide 2.png
Post 4 - Slide 3.png
Post 4 - Slide 4.png
Post 3 - Slide 1.png
Post 3 - Slide 2.png
Post 3 - Slide 3.png
Post 3 - Slide 4.png
Post 2 - Slide 1.png
Post 1.png
📣 Anaar - the first Indian footwear brand to make its debut at the #NewYorkFashionWeek 📣 Anaar.jpg
📣 Anaar - the first Indian footwear brand to make its debut at the #NewYorkFashionWeek 📣 Anaar copy 4.jpg
📣 Anaar - the first Indian footwear brand to make its debut at the #NewYorkFashionWeek 📣 Anaar copy 3.jpg
📣 Anaar - the first Indian footwear brand to make its debut at the #NewYorkFashionWeek 📣 Anaar copy 2.jpg
📣 Anaar - the first Indian footwear brand to make its debut at the #NewYorkFashionWeek 📣 Anaar copy.jpg
SnapInsta.to_375971581_17904995972830319_1424591341535071040_n.jpg
SnapInsta.to_368056091_17900956517830319_5662648021782091806_n.jpg
SnapInsta.to_365597320_17900956526830319_3869934285870331368_n.jpg
SnapInsta.to_368016924_17900956535830319_7198918341851347101_n.jpg
SnapInsta.to_368017106_17900956544830319_24653821601837612_n.jpg

REELS

2023 (INTERNSHIP PERIOD)

We believe that nothing should stand in the way of your dream Anaar pair. And we mean it! That’s.jpg
Staying on top of the game is the only way to play! Complementing your noble conquest to the hig.jpg
Staying on top of the game is the only way to play! Complementing your noble conquest to the hig copy.jpg
Staying on top of the game is the only way to play! Complementing your noble conquest to the hig copy 2.jpg
Staying on top of the game is the only way to play! Complementing your noble conquest to the hig copy 3.jpg
The beauty of female friendships is in how distinct all of them are - some heal you, some inspir.jpg
The beauty of female friendships is in how distinct all of them are - some heal you, some inspir (1) copy.jpg
The beauty of female friendships is in how distinct all of them are - some heal you, some inspir (1).jpg
Go get that pearly glow girl! The highlight of our Victory of Venus heels is the subtle sheen br.jpg
These heels are made for making a show stopping statement and that’s just what they’ll do!@palak.jpg
These heels are made for making a show stopping statement and that’s just what they’ll do!@palak copy.jpg
Let’s go party is the motto of Barbie Land as is dance hard of Anaar Tribe! Our world is designe.jpg
If Barbie is out on adventures in the real world, surely she needs something comfy. And so 👉🏼 .jpg
Taking ‘Instagrammable’ to new heights - our Sultry Sunset Platform Sandals. One step ahead of B.jpg
The Barbie life 💅🏻is calling and we’re bringing it to you! Presenting 📣 Let’s Go Party 📣- an.jpg

REELS (INTERNSHIP PERIOD)

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