FERNS & PETALS
50 SHADES OF SUMMER
2026
Campaign Shoot
50 Shades of Summer is a visual world created by Life and Half for Ferns and Petal’s Summer Collection Launch Campaign.
CREDITS: Charu Tripathi (Co-Founder & Managing Partner at Life & Half), Sohan Cho (Video Editor), Reet Deo (Creative Writer), Sanskriti Chaudhary (Graphic Designer), Trisha Aggarwal (Brand Manager), Ashlesha Bisht (Junior Brand Manager), Arpita (Creative Director), Amitava Saha (Photographer), Arush Dua (Videographer), Pratyaksha Kalway (Set Stylist), Anvi Yadav (Makeup Artist)
DISCLAIMER: All images, assets, and content used in this portfolio are the property of their respective owners. I do not claim ownership of these materials, which are included solely to showcase my design skills, thought process, and creative approach. They are presented for non-commercial, illustrative purposes only.

